São Paulo Stock Exchange, the B3, rises 0.9% and reaches 100,303 points; Natura (NATU3) leads high

Shortly after Fed Chairman Jerome Powell announced that he would keep interest rates in the US between 2.25% and 2.5% a year, the Ibovespa returned to reach 100,000 points today (19.June.2019) in Brazil. 

The commercial dollar, in turn, fell 0.25% today and reached R$ 3.85 in the sale. It was the second low followed by the currency and the lowest since April 10 (R$ 3,824) in 2019.

The shares of Natura (NATU3), a cosmetics company, rose 5.3% and led the highs in the Ibovespa today, after news that the cosmetics manufacturer got in court right to a tax benefit.

Natura obtained in the Federal Regional Court (TRF) of the 3rd Region, in São Paulo, the right to exclude up to 60% of its expenses from income tax and Social Contribution on Net Income (CSLL). technological research and development of technological innovation.

Brazilian company Natura buys Avon Products

Natura, the Brazilian cosmetics manufacturer, sent a statement to the market confirming the purchase of US competitor Avon Products. The business had been speculated a few weeks ago by the market. The operation creates, according to the statement of Natura, "the fourth largest exclusive beauty group in the world". An agreement will be made to exchange shares between the two companies: while Natura will control about 76% of the combined group, the rest will be held by Avon shareholders. Taking into account the values of the closing of the shares the day before, the group is valued at US$ 11 billion (about R$ 44.5 billion).

Now along with Avon, Natura must have annual revenues of over US$ 10 billion and more than 40,000 employees worldwide. 

In recent years Natura has adopted an aggressive policy of expansion. In 2013, the Brazilian company bought Australia's Emeis Holdings, a manufacturer of premium beauty products, which operates under the Aesop brand. In June 2017, Natura announced the purchase of 100% of the Body Shop, which belonged to the French L'Oreal, in operation of about 1 billion euros.