Brazil’s fuel distribution market is undergoing a structural transformation driven by the rapid expansion of corn ethanol, a shift that has prompted Vibra Energia to terminate its partnership with Copersucar in Evolua Etanol, a joint venture created in 2022.
Evolua Etanol was established as a 50-50 partnership between Copersucar, one of Brazil’s largest sugarcane groups, and Vibra Energia, the country’s leading fuel distributor. The goal was to secure ethanol supply for Vibra’s nationwide network of fuel stations, covering both anhydrous ethanol blended into gasoline and hydrous ethanol sold directly to consumers.
Under the agreement, Vibra was required to purchase all its ethanol exclusively from Evolua, while Copersucar’s associated sugarcane mills were obligated to sell their ethanol production to the joint venture. The model ensured supply stability on one side and guaranteed product offtake on the other.
Corn Ethanol Undermines Sugarcane-Based Model
However, the partnership lost competitiveness as corn ethanol rapidly gained market share in Brazil. Over the past few years, corn ethanol production has expanded sharply, benefiting from lower production costs, greater price stability and increasing geographic reach beyond the Center-West region.
As corn ethanol became more widely available, Vibra found itself constrained by the exclusivity clause, unable to purchase cheaper and more competitive ethanol from producers such as FS and Inpasa, the latter now Brazil’s largest corn ethanol producer. This limitation reduced Vibra’s flexibility in sourcing fuel and weakened the economic rationale of the partnership.
The original expectation was that Evolua would allow Vibra to stockpile ethanol during the sugarcane off-season, between December and March, and sell it at higher prices. In practice, increased corn ethanol supply during the same period kept prices stable, eliminating this advantage.
Strategic Shift to Gain Market Share
With corn ethanol expanding into new regions, including Maranhão, Bahia and Pará, Vibra also faced constraints in supplying the North and Northeast markets. The inability to access these new production hubs ultimately led the company to exit the joint venture.
According to Vibra’s leadership, the decision is not a retreat from ethanol but a strategic move to increase competitiveness. The company aims to consolidate its position as Brazil’s largest ethanol distributor and potentially surpass Raízen, which currently shares market leadership but faces financial challenges and remains heavily dependent on sugarcane ethanol.
By shifting away from exclusive reliance on sugarcane-based supply, Vibra gains greater flexibility to benefit from corn ethanol’s expansion, lower costs and logistical advantages.
Corn Ethanol Drives Structural Change in Brazil
Industry projections indicate that by 2034, corn ethanol production in Brazil could match sugarcane ethanol output, with both reaching approximately 25 billion liters. However, while sugarcane ethanol growth is expected to stagnate, corn ethanol continues to expand rapidly, supported by Brazil’s position as the world’s third-largest corn producer and by strong demand for biofuels.
The rise of corn ethanol is reshaping Brazil’s fuel distribution market, influencing investment strategies, supply chains and competitive dynamics. As production grows and prices face downward pressure, distributors with diversified sourcing strategies are better positioned to gain market share.
Vibra’s exit from Evolua Etanol highlights how the corn ethanol boom is redefining long-standing business models, and signaling a new phase for Brazil’s biofuels industry.
